Solutions · Quote-based business
Parlel for quote-based businesses.
Too often a quote request waits days for a reply, a price question needs a sales call, and a customer with a competing offer leaves before anyone responds. Parlel turns each of those moments into a conversation. Here is how each one plays out for your customer, and what Parlel does behind the scenes.
Jump to a journey
Let your customers get a quote, negotiate and order in a conversation.
On your website or in the AI tools they already use, Parlel qualifies the request, prices it from your price list, and negotiates within the limits you set: bringing in your team for anything bigger.
The scenario
Illustrative: products, prices and limits are examples. Exact flows, journeys and knowledge are configured per company.
Your company
Priced per quote
Products or services priced by volume, specification or customer, with discounts your sales team approves.
Your customers
Open to a conversation
Some ask ChatGPT or Claude, others chat with you on your website. Either way, there is no new app to learn.
Your systems
The systems you already run
Your CRM, your price list and your order system. Nothing needs replacing.
Journey 1 · Quote & negotiate
Consideration → PurchaseFrom quote request to accepted order, in one conversation.
Faster quotes, without a sales call
What your customer sees.
A quote request becomes a conversation that ends in an order. Parlel prices from your list and negotiates within your limits, and anything beyond them goes to your team.
Illustrative conversation. Prices and limits are examples.
“We need 400 units delivered in March.”
They describe what they need in their own words.
Asks the qualifying questions you defined, such as volume, specification and delivery date.
Your customer's experience
“We need 400 units delivered in March.”
They describe what they need in their own words.
What Parlel does
Asks the qualifying questions you defined, such as volume, specification and delivery date.
Features used
“What would that cost?”
A clear quote in minutes, not days.
Prices the request from your price list and volume rules.
Your customer's experience
“What would that cost?”
A clear quote in minutes, not days.
What Parlel does
Prices the request from your price list and volume rules.
Features used
“Can you do better at 500 units?”
A real answer on the spot, within what you allow.
Applies a volume discount within your mandate, and brings in your sales team beyond it.
Your customer's experience
“Can you do better at 500 units?”
A real answer on the spot, within what you allow.
What Parlel does
Applies a volume discount within your mandate, and brings in your sales team beyond it.
Features used
“Let's go ahead.”
Confirms who they are, and the order is placed.
Verifies identity, creates the order in your system, and logs the agreed price.
Your customer's experience
“Let's go ahead.”
Confirms who they are, and the order is placed.
What Parlel does
Verifies identity, creates the order in your system, and logs the agreed price.
Features used
Journey 2 · Reorder & expand
Use & manageRepeat orders in a sentence, with the right suggestion attached.
Revenue growth without a sales team
“Same as last month, please.”
No form, no email thread: their last order, ready to repeat.
Identifies the customer and retrieves their previous order.
Your customer's experience
“Same as last month, please.”
No form, no email thread: their last order, ready to repeat.
What Parlel does
Identifies the customer and retrieves their previous order.
Features used
“Is there anything that would save us money?”
A relevant suggestion, such as the next volume tier.
Matches your campaign rules and offers within your limits.
Your customer's experience
“Is there anything that would save us money?”
A relevant suggestion, such as the next volume tier.
What Parlel does
Matches your campaign rules and offers within your limits.
Features used
“Make it 600, then.”
Confirmed with a one-time code, and the order is placed.
Checks the request, verifies, and creates the order in your system.
Your customer's experience
“Make it 600, then.”
Confirmed with a one-time code, and the order is placed.
What Parlel does
Checks the request, verifies, and creates the order in your system.
Features used
Journey 3 · Competing offer
Purchase · Use & manageA competing quote becomes a conversation, and often a kept customer.
Fewer lost deals
Right on your own website.
A customer on their account page raises a competing quote. They get a counteroffer within your limits on the spot, or a person for anything bigger.
Illustrative conversation. Offers and limits are examples.
“Another supplier quoted 15% less.”
They say it the way they would to your sales rep.
Recognises the risk and starts the flow you defined.
Your customer's experience
“Another supplier quoted 15% less.”
They say it the way they would to your sales rep.
What Parlel does
Recognises the risk and starts the flow you defined.
Features used
“It's the unit price that matters.”
A short question about what matters most.
Follows your flow to understand what would keep them.
Your customer's experience
“It's the unit price that matters.”
A short question about what matters most.
What Parlel does
Follows your flow to understand what would keep them.
Features used
“Can you match it?”
A real counteroffer, or a person for anything bigger.
Counters within your mandate, and hands larger deals to your sales team with full context.
Your customer's experience
“Can you match it?”
A real counteroffer, or a person for anything bigger.
What Parlel does
Counters within your mandate, and hands larger deals to your sales team with full context.
Features used
“That works for us.”
Agreed, or they walk away without pressure. Their choice.
Records the agreed price in your system and logs it.
Your customer's experience
“That works for us.”
Agreed, or they walk away without pressure. Their choice.
What Parlel does
Records the agreed price in your system and logs it.
Features used
Journey 4 · Service & FAQ
Every stageAccurate answers, 24/7, wherever your customer asks.
Support deflection at scale
“What's the lead time on the standard model?”
They ask in Claude, ChatGPT or on your site, and get an answer from your own terms.
Answers only from your approved knowledge, and from their own orders once identified.
Your customer's experience
“What's the lead time on the standard model?”
They ask in Claude, ChatGPT or on your site, and get an answer from your own terms.
What Parlel does
Answers only from your approved knowledge, and from their own orders once identified.
Features used
“We need it sooner than that.”
A handoff to your team, without repeating themselves.
Creates a ticket or callback with the full context passed on.
Your customer's experience
“We need it sooner than that.”
A handoff to your team, without repeating themselves.
What Parlel does
Creates a ticket or callback with the full context passed on.
Features used
How it is set up
Configured once, in the layers you already know.
The same layers as on the product page, filled in for a quote-based business.
Knowledge
Product and service information, your price list and volume tiers, lead times, terms and conditions, and FAQs.
Product management
Commercial
Journeys for quotes, reorders and competing offers. Volume campaigns. A mandate for discounts, for example up to 8% without approval. Rules for handing larger deals to your sales team.
Sales lead
Actions & authentication
Actions to create quotes and orders. General questions need no identity; orders need a one-time code.
Operations and a technical contact
Integration
Your CRM for customers and quotes, plus your order system. Connected with AI-assisted integration.
Technical contact
Portal
Everything above is edited in the portal, without an engineering ticket.
What does getting live involve? See getting started →
What you get
What you get as a quote-based business.
Growth
Sales
Quotes in minutes instead of days, and volume offers at the moment of highest intent.
Loyalty
Retention
Competing offers meet a counteroffer within your limits, before the customer walks.
Ownership
Control
Every agreed price stays within your mandate, is recorded in your system and is logged.
Distribution
Reach
The same conversation in ChatGPT, Claude and on your site, from one configuration.
See it on your own pricing and systems.
In a 30-minute conversation we map these journeys to your business.
Book a 30-minute conversation