Parlel for Business
Parlel connects your knowledge, your commercial logic, and your systems to the AI tools your customers use every day — so they can buy, manage, and get help without ever leaving.
The Problem
Millions of people use Claude, ChatGPT, and Gemini as their primary interface for getting information and taking action. When they ask about your company, the AI gives them whatever it found on the web. Not your current pricing. Not their account. Not the ability to do anything about it.
Without Parlel
Customer asks AI about your product
✗ AI guesses from web results
✗ Wrong pricing, outdated info
✗ Customer redirected to your website
✗ Searching, failed logins, frustration
With Parlel
Customer asks AI about your product
✓ AI answers from your knowledge
✓ Accurate pricing, live account data
✓ Action completed in the conversation
✓ Immediate resolution, no friction
Layer 1 — Knowledge
Parlel is built on a structured knowledge layer. You create and manage discrete information objects — products, pricing, policies, FAQs — each versioned, approved, and live when you say so. The AI answers only from what you've defined. It never improvises.
The AI doesn't answer from the internet or from training data. It answers from your approved knowledge objects. If the answer isn't there — it doesn't guess.
When a customer asks something outside your knowledge base, Parlel follows the path you've set: raise a support ticket, connect to a human agent, request a callback, or escalate. The customer always has a next step.
Every knowledge object is versioned and auditable. Update, retire, or activate individual items at any time. When your pricing changes, you update one object — not a website, a chatbot script, and a help centre simultaneously.
Layer 2 — Revenue & Retention
Parlel's commercial layer sits on top of your knowledge base. It gives you the tools to not just answer questions — but to close sales, retain customers, and grow revenue inside the conversations that are already happening.
Campaigns
When a qualifying customer interacts with Parlel, the campaign is woven naturally into the response. Not a notification. Not an email. A conversation, inside the AI tool they're already using.
Example: Surface an upgrade offer to customers on the starter plan for 6+ months.
Mandates
Like giving your sales team a pricing mandate. You define the conditions, the offer, and the authorisation limit. Parlel surfaces the right offer to the right customer at the moment of highest intent.
Example: Customer mentions cancellation → offer a free month to retain them.
Customer Journeys
Pre-defined conversation flows for new customer acquisition, proactive upsell, save desk retention, and custom journeys — built on the same configuration layer as everything else.
New customer → Proactive upsell → Save desk → Custom journey
Customer Journeys
Pre-configured conversation flows for the interactions that matter most — each one built on the same knowledge base and commercial rules you've already configured. No custom development. Managed from the portal.
New Customer
A prospect asks about your product inside Claude or ChatGPT. Parlel answers from your knowledge base, presents the right plan, and completes the purchase — all in conversation.
Acquisition without a website visit
Proactive Upsell
When an existing customer interacts with Parlel, campaigns and mandates surface relevant upgrade offers naturally — based on their plan, tenure, and behaviour.
Revenue growth without a sales team
Save Desk
When a customer expresses cancellation intent, Parlel follows your defined retention flow — pause offers, discount authority, escalation paths — before processing any cancellation.
Churn reduction on autopilot
Service & FAQ
Pricing, policies, account details, product questions — answered from your approved knowledge base with zero hallucination. No ticket. No wait.
Support deflection at scale
Layer 3 — Channels
One configuration. Every channel your customers use. You never ask them to change their behaviour.
Your company, inside the world's most-used AI tool. Customers ask questions, make changes, and complete purchases — without leaving ChatGPT.
Full Parlel capability inside Claude — the AI tool of choice for millions of professionals and knowledge workers.
Your own branded AI interface at parlel.ai — for customers who come directly. Same knowledge base, same commercial logic, same experience.
AI Search Optimisation
Millions of people now use Claude, ChatGPT, and Gemini as their primary search interface. When they ask about your product, your pricing, or your policies — the AI answers from whatever it can find. Training data. Third-party reviews. Outdated web pages.
Companies connected to Parlel change this. Your knowledge objects are structured, versioned, and accessible — so when a customer asks an AI about you, there is an accurate, authorised answer available. Not a guess. Not a cached result from two years ago. Your answer.
This is AI Search Optimisation — the emerging equivalent of SEO for the AI era. Companies that structure their knowledge now will be the ones represented accurately as AI search becomes the default.
AI tools reference your structured knowledge objects — current pricing, correct policies, live product details. Not web results from two years ago.
Every knowledge object is authored and approved by you. When the AI speaks about your company, it speaks from your content.
A growing segment of customers never visit a website. They ask AI. Parlel makes sure your company has an accurate presence in that conversation.
Built for what's next
The next wave of AI isn't just customers using AI tools to interact with companies. It's AI agents acting on behalf of customers — researching, negotiating, and completing purchases autonomously. When that happens, the companies that are ready are the ones whose knowledge, pricing rules, and commercial mandates are already structured, versioned, and machine-readable.
Parlel's architecture is agent-ready by design. Every knowledge object, every mandate, every action flow you configure today becomes the rulebook your company's AI agent operates from tomorrow. You don't rebuild anything. You're already there.
Versioned, approved knowledge objects accessible via API — exactly what an AI agent needs to answer questions accurately on your behalf.
Commercial rules with defined authority limits. An AI agent can negotiate within your parameters without human sign-off on every interaction.
Real transactions written back to your systems. When an agent completes a purchase on a customer's behalf, Parlel handles the execution.
Early Results
✓ Live
Across Claude and ChatGPT
27/27
On automated test harness — zero hallucinations
< 90s
Subscription changes confirmed and written back to CRM
AI-ready
Structured knowledge means your company is represented accurately when customers ask AI tools about you — not from guesswork or outdated web results
Pricing
From zero-integration knowledge base to full commercial actions. We charge for outcomes — not conversations.
AI answers from your validated knowledge base. No integration. Live in hours.
Structured knowledge objects + live account data. One CRM connected. You control the narrative.
Most popular
Full commercial actions: campaigns, mandates, customer journeys. Transactions written back to your systems. Per completed transaction.
Custom everything. Unlimited connectors, custom journeys, SLA guarantee.
Exact pricing is set based on your interaction volume and use case.
Getting started
Link your CRM, knowledge base, and subscription platform. Parlel works with your existing stack.
Define which questions get answered and which actions customers can take. You stay in control.
Assisted onboarding gets you live fast. Your customers get a better experience immediately.
Parlel is in early access. We're working with a select group of companies to build the integrations and use cases that matter most. No deck. No demo script — we'll show you Parlel live and talk about what it would look like for your company.